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Why the digital economy is failing wine brands

Why the digital economy is failing wine brands

Nobody could have predicted a pandemic to hit our world in 2020. For years observers to the wine industry have highlighted the precarious condition of digital wine trade. Coronavirus and COVID-19 have not started, but only heightened the challenged based by a large majority of wine producers.

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The 1,650-year-old Speyer Wine Bottle

The 1,650-year-old Speyer Wine Bottle

In our constant mission to help our members (and non-members) to improve their business & lifestyle, we often come across great articles and information. Here's another! Feel free to tweet/share/enjoy! To Open or Not to Open The 1,650-Year-Old Speyer Wine Bottle?...

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Also seen previously

3 Ways to Make Your Winery Stand Out

3 Ways to Make Your Winery Stand Out

As more wineries make their way into the market, creating the ultimate experience is more important than ever. When guests have hundreds of wineries to visit and experience, you want to ensure you were memorable in more ways than one.

The knock-on effect of one guest having a great experience will be tremendous. Word of mouth (especially on social media) will allow your business to reap some incredible rewards.

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Lessons Learnt Selling Wine over 2020

Lessons Learnt Selling Wine over 2020

Although 2020 has proven to be unlike any year we have ever experienced, it comes bearing some good news. As one of the most trying times, many businesses have unfortunately not seen the end of 2020. What we have seen, though, is how incredibly resilient the wine...

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Increase Your Sales with These 7 Tactics

Increase Your Sales with These 7 Tactics

With millions of wines available in the market today, standing out as a wine brand isn’t easy. And with so much information, initiatives and trends, knowing how to increase wine sales is an intimidating concept. But it doesn’t have to be. We’ve created a list of...

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Online Christmas shopping during a pandemic

Online Christmas shopping during a pandemic

It's now 6 weeks to Christmas. Shopping trends, consumer habits, and social behaviors have changed for good in 2020, and this inevitably has an impact on Christmas sales. Here are a few tips and ideas worth considering for wineries wanting to set themselves apart this...

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