Wondering how we got here?
We were inspired to create Troly for the good of all smaller wineries and winegrowers, and this is our story.
Over the last decades…
There has been a recorded increase in the difficulty for small producers of boutique wines and craft beers to distribute their product. One-size-fits-all winery software or wine club software just wasn’t doing what wineries needed at an affordable price.
Small wineries are changing their industry and created
Many years ago
wineries & breweries
After 6 months,
a few disagreements
They all reached the same
Wholesalers don’t want 76% of producers, so wineries have to elect more Direct-to-Consumer options in order to survive.Rob MacMillan, SVB Wine Division
Smaller producers must
to access more suppliers and industry services
such as data mining to build better customer relationships
with more direct-to-consumer initiatives and sales
Over 6 months, Troly has..
Rented & driven 53 cars over 225 hours
Travelled 10,000km through 4 states
Spent over 2000hrs face-to-face to design Troly
killed 2 laptops R.I.P.
Written 179K lines of code, 7,556 revisions
Recorded 1,200 features to develop
Invested over 15,800 man-hours
Collaborated with 120 individual contributers
Taken 6 months to build what wineries actually need
all this before we launched 🎉
Today, we welcome you to the only integrated wine sales platform designed by wineries, for wineries.
Together we have created
to remember each customer
To track who gets what
Automated club sales
to end all tedious tasks
Sales reports & accounting
to understand how to grow